PRO Subscription - $64.10 per month
Includes full access to:
- Client-Facing Mobile App
- Advanced PRO Tools for you
- Mobile and Desktop
- Journey Builder and customization
- Analytics dashboard
- Realtor co-branding
- Loan Origination System integration (January rollout)
50 verified lead credits included upfront (one-time)
This gives you a meaningful runway to see real ROI before ever paying per lead. At current volumes, this covers roughly 4–6 months for most agents, so they experience success before usage-based pricing applies.
After credits are used
$3 per verified lead opportunity*
A charge only occurs when:
- The prospect completed the full Lead Journey (not a partial form)
- Verified their contact information (phone, email, or both)
- Provided all mandatory data fields, plus many optional ones, needed to run a real mortgage analysis
- Received a complete analysis or certificate, and you receive the same data injected directly into your Loan origination system (LOS) as a deal.
Why this works
Using conservative, real-world numbers:
- Avg commission: ~$3,500
- Very conservative close rate: ~2–3%
- Expected value per verified opportunity: ~$70–$105
The real cost for you isn’t the per-verified opportunity fee; it’s the time spent chasing unqualified prospects, which Lead Journeys significantly reduces. Lead Journeys reduce wasted follow-up and manual data entry, saving hours even before a deal closes.
This is a standard SaaS approach: low entry, value proven first, usage scales only when you are actually winning. It avoids financial anxiety while keeping the model fair and sustainable.
We’re not selling leads. We’re qualifying the traffic you already generate and making it easier to generate even more traffic, at a fraction of what raw leads cost elsewhere.
*Verified Lead Opportunities" are defined in this FAQ